A recent study by Five Winds International reveals that companies are increasingly willing to invest in environmentally friendly business practices because they are cost efficient. Using less power means smaller energy bills, and in the current economic climate, retailers are seeking out and implementing cost savings. In addition, some companies are pushing high profile green products and operations, because they offer a certain public relations value and cachet.
According to Convenience Store News, a small retailer can cut lighting bills by 25 percent with the right lighting, such as replacing fluorescent tubes with more energy efficient T-5 lighting and LED lights. Other options include an HVAC audit, using sensors and timers to control lights, and installing programmable thermostats. The news is not as promising on the products front. Yes, consumers are happy to buy green alternatives if they are not more expensive, but few will pay a premium.