ASD Market Week Preview

ASDASD Market Week is one of the biggest events in retail. With nine merchandise shows in one, retailers of all shapes and sizes flock to Las Vegas during Market Week to find the finest new, trending, and best-selling value merchandise wholesale has to offer. The nine shows cover gift + home accents, fashion + accessories, beauty + fragrance, souvenir + novelty, cash + carry, convenience store, general store, Culture+, and Source Direct. Source Direct allows retailers to partner directly with overseas manufacturers. Culture+, one of the newest sections at ASD Marketweek focuses on the rapidly growing smoke and vape category.
If nine shows in one is not enough to convince you ASD Market Week is an event you can’t afford to miss, here are five more reasons every retailer should attend ASD.

1) High Margins
ASD stands for “Affordable Shopping Destination.” All of the products at this show offer great value for retailers. With ASD Market Week, forget keystone pricing. Retailers can easily find products that can greatly exceed the 50 percent markup.

2) On-Trend Products
Many wholesalers use ASD to introduce brand new products to market. Here you will find unique, brand-new, and on-trend products. There is even an exhibitor section highlighting product inventors featured on Shark Tank.

3) Widest Selection
With nine shows in one, ASD has something for everyone. The tradeshow boasts over 19 categories and 2,700 vendors. Save time and money by finding everything you need at one show.

4) Prosper Show
For the second year in a row, ASD Market Week is collocating with Prosper Show at the Las Vegas Convention Center. Prosper is an educational seminar for high-volume Amazon marketplace sellers. The show features several ex-Amazon leaders and CEOs/General Managers from leading Amazon marketplace solution providers using workshops and seminars to help sellers learn how to build better online businesses. Prosper Show is held March 13 – 14th. But, don’t wait to buy tickets — this conference sells out fast.

5) Independent Retailer Conference
The Independent Retailer Conference partners with ASD to provide attendees free educational seminars on topics including small business operations, merchandising, marketing, private label, consumer trends, strategic branding, and much more. Founded by Nicole Leinbach Reyhle of Retail Minded, IRC is geared specifically towards helping small to medium-sized businesses. This conference features presentations from Georganne and Rich of Kizer & Bender, executives from Yelp and eBay, Independent Retailer’s Meaghan Brophy and many more.

Here are a few of our favorite wholesalers that will be exhibiting at ASD Market Week!

MorrisMorris Magnets

Morris Magnets, located just outside of the Seattle Metro area in Monroe, Washington, has been producing quality gift and promotional products for more than 25 years. All of their acrylic and wood products are proudly made in America.

This spring, Morris Magnets is highlighting their best-selling souvenir and novelty item: Lil’ Zips. Lil’ Zips are fun acrylic zipper pulls available in thousands of customized styles. These Made in the USA pulls can be easily added to jackets, backpacks, duffel bags, purses, laptop bags, and more.

A best-selling novelty item, the zips are made using a durable clear acrylic over a full-color digital print of your chosen graphic, with a black acrylic backing and come with a lanyard clip. There are tons of popular stock designs available including animals, sports themes, initials, landscapes, magical creatures, dinosaurs, and more. Retailers can also make customized Lil’ Zips using your own graphics.

Lil’ Zips are great add-on, impulse, and register items for souvenir shops, gift stores, community retailers, toy stores, and more. At just $1 each, Lil’ Zips also offer great retail margins. Morris Magnets offers quick turnarounds, fair pricing, and low minimums for all their products.

Morris Magnets
ASD Booth North Hall
Tel: 360-217-8654

ForumForum Novelties

Forum Novelties is a trade-only wholesaler dedicated to, you guessed it, all things novelty. From Halloween to holiday, adult novelty, themed party products, licensed products and more, Forum Novelties has you covered. Fred Pitella, sales manager for Forum Novelties says at ASD Marketweek they will be showcasing their “basic line of funny novelty gifts” as well as their best selling “rack program of jokes and tricks.”

Fred and his team will also have plenty of timely products for the spring and summer season including birthday, wedding, and bachelorette merchandise. Forum offers everything from ready-to-go rack displays down to individual SKUs. “We design all of our own products and specialize in providing a uniform packaging look,” continues Fred. “Lots of our products are classical joke items like rubber chickens and laughing bags, but we also look at current trends and social media.” Fred and his team are experts at providing custom solutions and planograms for retailers based on their store’s demographics and layout.

Forum Novelties definitely brings their A-game to ASD Marketweek. They have a large presence in both the North hall and downstairs in the South Hall, offering plenty of not-to-be-missed show specials.

Forum Novelties Inc
ASD Booth SU1711
Tel: 800-44-FORUM or 516-536-4600

ViaVia Trading

Via Trading is a family owned company specializing in the sale of true liquidation merchandise. The business has completed over 170,000 transactions with over 36,550 customers.

Via Trading caters to all kinds of resale businesses, both large and small. They have no minimum order so customers can purchase small case packs as well as single or multiple pallet lots all the way to full truckloads. Via Trading offers an impressive array of merchandise including clothing, cosmetics, electronics, fashion accessories, housewares, tools, toys, and all kinds of general merchandise at the most competitive prices.

Visit Alain Stambouli and his team at ASD Marketweek booth #SU463 to get a feel for everything Via Trading has to offer. With over 100 years of combined experience, his team can provide expert recommendations for every retailer.

Via Trading
ASD Booth #SU463
Tel: 877-202-3616

TH SunglassesTH Sunglass Corporation

TH Sunglass Corporation has been raising industry standards with their fashionable designs, quality materials, and meticulous craftsmanship. At the latest ASD Marketweek, TH Sunglass will be displaying their newest fashion-forward looks, says Julie Yan, sales manager for TH Sunglass. “This year is very flashy,” says Julie. “Oversized retro and highly decorated frames,” are very popular as well as “light tints, glitter frames, and ocean lenses.” Round lenses and aviator shapes will also be on full display.

Julie says TH Sunglass products are the perfect fit for any retailer because sunglasses are “the perfect accessory compliment” and retailers can earn “great profits” through impulse sales and high margins. In addition to trendy summer styles, TH Sunglass will have a full line of “phenomenal reading glasses for men and women, and a new line of shatter proof safety sport glasses.”

Stop by booth C1305 to see TH Sunglass’ top products and get experience their top of the line customer service.

TH Sunglass Corporation
ASD Booth # C1305
Tel: 877-578–8668


Capsmith, Inc. is a headwear manufacturing and wholesale production company located in Sanford, Florida with over 33 years in headwear expertise. At ASD Marketweek, “We are introducing many new styles and designs as featured in our Propack Catalog, Blank Catalog and promo flyers,” says Dan Smith of Capsmith. “Designs such as new automotive, beer, trucker and collegiate licensed caps are going to be a big draw at the ASD show, along with new patriotic 2nd amendment caps that are the perfect combination of quality, durability and today’s trends.” Additionally, New Reel Angler® caps, biker caps and straw hats are also going to be featured at the show.

In addition to new designs, Capsmith will also be showcasing some of their longtime best-sellers such as camouflage and military styles. “Our Cowboy Church cap is a staple for our customers, and has consistently been a best-seller and favorite,” says Dan. “The ladies love our Deadly in Camo styles. We have some brand new officially licensed military styles for Army, Navy, Air Force and Marines. The Block Flag and Fury styles are receiving incredible feedback. Military flags are also one of our top sellers. Be sure and see our Made in USA line!”

Capsmith manufactures their own products, so they have complete control over their headwear designs and quality, including five in-house graphic artists and two embroidery digitizers who are constantly designing and creating based on customer needs and market feedback. Dan says “We are constantly working on new fits to cater to different style needs, such as deep fit crowns and bill structures. We are seeing renewed focus on classic caps that fit just right. Pastels are still in trend, especially mint and melon for women. For men, we have been returning to more classic and traditional looks, with a focus on textures and patches. Tweeds, pinstripes and oil cloth are seeing increased interest this year.”

“Capsmith, Inc. is unique in that we offer a wide assortment of styles and products for any of our customers to choose from,” says Dan. “Everyone has something that they will be interested in, because we have such a diverse selection of items, and we know ‘We’re Different.’” Visit Dan and his team at ASD Marketweek booth #C3842.

ASD Booth #C3842
Tel: 800-228-3889

quintessenceQuintessence Jewelry

Quintessence manufactures a diverse line of timeless jewelry including sterling silver, genuine diamonds, precious and semi-precious gemstones. Their rings, earrings, pendants, bracelets, necklaces, and more are all classic pieces that stand the test of time in style and durability.

From 14k rings, black diamond silver bangles, birthstone jewelry, tourmaline bracelets, certified diamonds, and more Quintessence has all your fine jewelry needs covered. At ASD Marketweek, meet with their trusted sales team to examine the high quality and competitive prices for yourself at booth #N3228

Quintessence Jewelry
ASD Booth #N3228
Tel: 877-405-5588