Is The IoT Relevant To The Independent Retailer?


RSR just published their annual benchmark on the Internet of Things (IoT) and a couple of things became clear.

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What Does Ecommerce Mean For You?

How to Brand Your Website

Having a website is imperative for every retailer, including independent brick & mortars. At minimum, potential customers should be able to find you through a search, get a sense of who you are and what type of merchandise you carry, and find your locations and hours.

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Merchandising Optimization

image of rsr research

There is no doubt that the core of merchandise operations has changed. Specifically, optimization tools and techniques can infuse the entire merchandise life cycle.

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Price Transparency & Retailers

By now, most of us have used our mobile phones to compare prices on planned purchases. We may not check the price of every can of peas we buy, but we certainly do our personal due diligence on any item over a certain price point. As consumers, we appreciate the opportunity, but as independent retailers, […]