Can You Negotiate Free Rent?

Negotiating

As we explain in our new book, Negotiating Commercial Leases & Renewals FOR DUMMIES, free rent is just one negotiable factor in a commercial lease. [Read more]

Using Psychology to Enhance Your Store

Enhance your store

Black Friday, Christmas shopping, and the winter sales rush are over. Consumers around the world are now back to their normal shopping routines, which means that they no longer have the excitement of scoring a great deal, the enjoyment of finding the perfect item for a loved one, and the relief of finishing off a long Christmas shopping list. [Read more]

Increase Profits with Gift Card Redemptions

gift cards

Since 2009, gift cards have remained one of the most-requested holiday gifts. Now that the holiday season is over, those gift cards will be making their way back into your store to be redeemed. [Read more]

15 Skills Customer Service Reps Need

Service Reps

All retailers understand that great customer service is the holy grail of our business. Once you have it, it seems like it has the power to reveal all the secrets of success. But, providing flawless service is not easy. [Read more]

Creating Effective Loyalty Programs in The Retail Landscape

loyalty programs

Milk, eggs, cleaning supplies… your list is complete and you’re eagerly waiting to check out and get home. [Read more]

A Strategic Financing Plan for Meeting Holiday Demand

Strategic Financing

When you earn the lion’s share of your profits during the holiday season, there are two big questions small retailers should be asking themselves: Did I adequately prepare for my holiday business? What can I do if holiday sales are bigger than I expected? [Read more]

Secrets to Successful Integrated Media Planning

Media Planning

Today’s customer is always connected, opening the door for retailers to influence purchase decisions in the moment. But, as retailers strive to reach and activate customers wherever they are in their daily lives, they must first understand what they are saying with their hands (online and mobile) and feet (in-store). [Read more]

Tis the Season for Gift Cards

Gift Cards Season

Year after year, gift cards are the most requested gift in America. [Read more]

It’s All About Mom

all about mom

For those of us in retail, November is tremendously busy, but our planning never stops. [Read more]

Gifts for Men: Holiday Gifts for the Man Who Has Everything

Gifts for Men

Men’s holiday wish lists call for unique items, which chain stores just can’t provide. This is good news for small retailers trying to stand out this holiday season. [Read more]

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