Balancing Personalization and Privacy in Retail

Balancing in Retail

Consumer expectations are higher than ever. Technology innovation and a rising number of retail providers have added fuel to this fire.




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Soaring Optimism for Small and Mid Market Business Owners

Small Business

It is a good time to be in retail. Continuous developments in technology are leveling the business playing field, the new political climate promises imminent policy changes, and overall consumer and retailer optimism is rising.




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Are Your Customers Feeling the Love?

Love your customers

Everyone wants to feel loved, even your customers. When they feel loved, it doesn’t take much effort for them to share the feeling. Word of mouth referrals are hands-down the most effective way to grow a business.




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Elements of High Performing Retail Teams

Sales Team

A team is a small group of people who are committed to working together to achieve the desired goals.




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Retail Price and Promotion Imperatives for 2017

Retail Price

Let’s face it – the retail industry is not known for its early adopter behavior in technology. The dizzying pace of change in retail today can leave retailers feeling as if the sands are shifting so rapidly that they must sprint just to keep up, much less take a proactive stance.




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Digital Marketing Trends to Boost Your Business in 2017

Digital Tips

It goes without saying that in 2017 every business needs a strong online presence. Still, if everyone has it, it’s like no one has it. In the sea of generic online ads, you need something that will make you stand out. This ‘something’ is a proper digital marketing strategy.




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What will Blockchain Mean for Retail?

Blockchain

Blockchain is a digital ledger. It’s a distributed database that allows trustworthy and permanent record keeping. Each record, or block, is timestamped and links back to a previous block.




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Worry Free Financial Services: B2B CFO®

Finance

Independent retailers and online merchants have one big thing in common: as small business owners, you need to watch the bottom line.




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Brand Identity for Small Business

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On the very surface, branding is thought of as marking your products with an icon or signature. However, creating an effective brand identity goes well beyond a logo.




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The Future of Manufacturing

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In the March issue of Independent Retailer, we interviewed SoftBank, the robotics company who owns Pepper, the retail robot. Though we focused on the consumer-facing implications of robotics in the retail industry, there is much more to the puzzle.




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