Customer Loyalty Deserves Creativity in Rewards and Recognition
October 5, 2011 by Jaclyn Allard
Filed under Marketing
An original reward and recognition system keeps customers out of the big box retail stores and behind your checkout counter.
Social Marketing Requires a Professional Code of Conduct
September 26, 2011 by Jaclyn Allard
Filed under Marketing, Web Marketing
Social networking began as a personal communication tool, but the integration of business has transformed these platforms, giving birth to a new code of conduct.
Successful Coupon Marketing
September 20, 2011 by Steve Chapman, Partner of Short-Order Marketing Association
Filed under Marketing
Regular use of good couponing strategy can provide a steady stream of new customers and high quality sales leads.
Retail Trends Boosting Holiday Spirit and the Bottom Line
September 15, 2011 by Jaclyn Allard
Filed under Marketing, News
In an effort to make the holiday shopping experience fun and affordable once again, retailers are following some new trends.
Parking Affects Retail Profits
September 14, 2011 by Jaclyn Allard
Filed under Management
Are parking inconveniences affecting your retail business? Retailers are looking to resolve parking issues and please customers.
Holiday Preparation More Than Supplying Merchandise
September 13, 2011 by Jaclyn Allard
Filed under Marketing, News
Carrying holiday merchandise won’t be the only requirement for keeping merry customers. They’ll also expect cross-channel integration.
Bye Bye Bags, No More Paper or Plastic
September 1, 2011 by Jaclyn Allard
Filed under Green Profits, Marketing, News
The national movement to go Green has spread, and independent retailers are now supporting ‘bring your own bag’ (BYOB) initiatives.
Retail Pet Peeves
August 30, 2011 by Ritchie Sayner, Vice President of Business Development for RMSA Retail Solutions
Filed under Management
No matter your role in the retail game, we have all faced the good and the annoying, recognizing the right and wrong of retail actions
Consumers Tell Retailers How They Feel via Video Research
August 8, 2011 by Jaclyn Allard
Filed under Marketing, News
An inside look into what customers love and loathe could mean the difference between record sales or bankruptcy.
Independent Retailers Partake in Tax-Free Holiday Marketing
August 4, 2011 by Jaclyn Allard
Filed under Industry Headlines, News, Taxes
While the Tax Foundation believes tax-free holidays will negatively affect economic recovery, retailers beg to differ.










