Products Come and Go but Experiences Last Forever

Customers

It’s so important to create a personalized customer experience, especially in today’s market where we have the easy access Amazon.com. It can seem hard to compete with a business that sells just about everything at affordable prices. But in the end, is that all customers are looking for?




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6 Trends to Win Customers

Trends

A customer’s path to purchase often begins online but ends in-store. In fact, a Forbes Insight report found that 82% of shoppers conduct research online before completing a purchase in-store.




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Why is the US Slow to Adopt New Payment Technologies?

Payment

The U.S., which is normally a leader in innovation, has fallen behind when it comes to renovating payment methods. In the U.S., mobile payment transactions reached $112 billion by the end of 2016.




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Brick and Mortar Strikes Back

brick and mortar

Retailers are fighting against online-only stores by focusing on the consumer. Connecting with consumers is easier for brick and mortars for multiple reasons.




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5 Tips for Starting Your Own Subscription Box

subscription box

For independent retailers, subscription boxes and clubs are a great way to increase revenues and build customer loyalty.




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Thinking Big by Going Small: Why Chain Stores are Trying to Mimic Independents

small business

For over a century, mom and pop businesses have been the backbone of American communities.




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Local Indie Retailer Spotlight: Quality Gem

Quality Gem

“I still had hair,” Dennis Janofsky responded with a laugh when asked how long his store has been open.




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Is The IoT Relevant To The Independent Retailer?

PR

RSR just published their annual benchmark on the Internet of Things (IoT) and a couple of things became clear.




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The Art of Personalization Through Packaging

packaging

Although the treasures of a successful shopping trip lie within shopping bags and delivery boxes, what contains them makes them extra special.




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4 Ways Tailored Retail Lighting Influences Customers

Lighting

Lighting plays a major part in creating the atmosphere for any environment — but it can be crucial within a retail space influencing how your customers shop.




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