How Do You Set Up An SSL?

SSL

It’s about trust. Customers are loyal to brick-and-mortar locations because they trust you’ll provide the best prices, top-tier service and always take care of their personal information.




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7 Ways to Make Your Product More Competitive When You Can’t Budge on Price

jenna-cyprus

Everything in business comes down to transactions, so to beat the competition, all you have to do is offer a more valuable or appealing transaction than your competitors.




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U.S.T’s: 25 Years of Apparel Staples

US Tees

For over 25 years, U.S.T’s Incorporated has been committed to one goal: Supplying customers with the industry’s best sportswear at the best prices.




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Connecting with Customers in 2017

Lisbeth Calandrino

If you’ve been in the retail business for a while, some days you’re not sure where to start. It wasn’t long ago that it was easy to keep up with your customers; they were either reading the newspaper or watching television.




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Go For The Gold with Email Marketing

Email Marketing

It’s only an illusion that the grass is greener on the other side of the fence. Relationship building is key to the success of any business, and the relationships you need to focus on are the ones you already have.




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Employee Engagement for Superior Sales

Superior Sales

Today’s shoppers are walking into your stores with more data than ever before. Most customers do some combination of browsing your website, checking inventory, comparing prices, and reading reviews for both your store and competitors before they even arrive.




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Creating a Winning Sales Team

Winning Team

For many small businesses, the main priority is getting customers in the door. Marketing your brand, your products, and building a presence in your community is no easy feat for small businesses.




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Made in the Shade: Sunglasses for Success

Sunglasses

As we head into Spring, retailers and consumers alike have warm weather on the brain. Vacation season and the summer months are not far out of reach. As a retailer, now is the time to start stocking up on warm weather staples, particularly sunglasses.




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How to Rally Your Community Behind Your Business

community behind business

As most retailers know, becoming an integral part of your local community is incredibly important for your success. Working with other local businesses creates trust, inspires collaboration, and makes people that much more willing to support what you have to offer.




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Using Psychology to Enhance Your Store

Enhance your store

Black Friday, Christmas shopping, and the winter sales rush are over. Consumers around the world are now back to their normal shopping routines, which means that they no longer have the excitement of scoring a great deal, the enjoyment of finding the perfect item for a loved one, and the relief of finishing off a long Christmas shopping list.




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