IRCE: Ecommerce for All

IRCE

Held this coming June 5-8, 2018 at McCormick Place West in Chicago, the four day IRCE event will be packed with presentations by over 200 industry leading speakers and well-known companies and brands including Warby Parker, Eloquii, Beachbody, Chewy.com, Rue La La, Pinterest, and Houzz.




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Getting Mobile Shoppers In-Store

Mobile Shoppers

Mobile devices are becoming increasingly popular for shopping, both inside and out of the store. According to the Invesp Blog, 95% of mobile internet users look up local information on their phones for the purpose of calling or visiting a business, but mobile devices account for just 19% of all US retail ecommerce sales.




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Visual Merchandising: Creating a Community Online

visual merch

Brick and mortar independent retailers capture the hearts of their communities and play an integral part in them. The bond created in-person through new connections and friendships born between businesses, customers, and neighbors can be recreated by small online businesses through visual merchandising.




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H&M: Will Afound Replace Ecommerce Losses?

H&M

Seen as a forward-thinking company, H&M added online shopping back in 1998, establishing the very first online market in Sweden. But, for the fast-fashion behemoth, it seems like lately they may have lost their forward-thinking mojo.




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How to Retain Loyal Customers and Evolve Your Business

NRF Big Show

At this year’s NRF Big Show, we sat down with Nikki Barua, CEO of Beyond Curious Inc. Beyond Curious is a digital transformation consultancy that helps brands undergo rapid transformations to stay ahead of competition.




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Brick and Mortar Strikes Back

brick and mortar

Retailers are fighting against online-only stores by focusing on the consumer. Connecting with consumers is easier for brick and mortars for multiple reasons.




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3 Lessons Retail Can Learn from the Publishing Industry

Retail Lessons

Ten years ago we entered what’s now known as The Great Recession. Families, individuals, and companies all across the country experienced a period of financial crisis. A number of delicate business models crumbled. This period of financial turmoil coupled with booming mobile technology ushered in a wave of change in the publishing industry. Consumers’ buying […]



What Retail Looks Like Without Net Neutrality

Net Neutrality

We recently posted an article on our website explaining why net neutrality matters for retail, before the FCC voted to dismantle it on December 14, 2017.




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How to Turn Passive Mobile Browsing into Sales

Browsing

In 2018, more shoppers than ever before will browse retail websites and online stores with their mobile devices. Rightly so, many retailers spent 2017 ramping up their mobile strategies and making improvements for user experiences.




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Meeting Rising Consumer Expectations

Chris Peterson

One of the greatest challenges all retailers face is the rising expectations of customers.




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