Brick to Click: 3 Growth Strategies for Retailers to Sell More Online

Brick to Click

Think about all of the purchases you have made during the past month. How much of your shopping took place online and how did it compare to your in-store buying? [Read more]

Words That Turn Shoppers into Buyers

Turn Shoppers into Buyers

It is said that words often have the power to move mountains—figuratively speaking. [Read more]

Mobile Buyers Changing the Web: How Your Business Can Adapt

Mobile World

More than 60 percent of U.S. citizens own smartphones. [Read more]

Ten Best and Worst “Dressed” Retail Sites

Retail Websites

2014 was a year of ups and downs for ecommerce, with a general trend towards improving the customer experience, making websites more agile, and making content more available for consumption. [Read more]

Sunglass Buying for Spring Profits

Sunglasses

The Plano sunglass market is a huge and growing market, according to figures compiled by Grand View Research. [Read more]

One System, One Solution, SimOne

SimOne

Gone are the days when an eTailer must review, license, learn, maintain, upgrade and log into multiple systems to be able to accomplish all the tasks necessary to manage the business. [Read more]

Open Source vs. Hosted Shopping Cart Solutions

Shopping Cart Solutions

Owners of ecommerce businesses have many options when it comes to choosing a platform for selling their products. Options include hosted solutions, open-source and custom solutions. [Read more]

How to Use Gifting to Drive E-Commerce Business and Customer Acquisition

Gifting to Drive E-Commerce Business

Winning and retaining customers is the cornerstone of success in the hyper-competitive and rapidly evolving world of e-commerce. It’s also the most expensive and challenging aspect. [Read more]

How Small Businesses Can Easily Use Innovations in Ecommerce to Grow

Mobile e-commerce

With increasing competition from online stores and the opportunity to participate in the projected $1 trillion online ecommerce market, it is vital for owners of traditional brick-and-mortar stores to expand their digital reach. Small businesses that ignore this trend will quickly lose market share to bigger competitors. [Read more]

Shoppers Prefer Gift Cards

More than Two Thirds of Shoppers Will Buy Gift Cards This Season

There is a lot of talk these days about switching to virtual, digital and mobile payments. We hear every day about how soon we’ll be paying for holiday shopping sprees with our phones instead of our wallets and plastic gift cards. However, you probably didn’t know that the vast majority of Americans still prefer physical gift cards to electronic ones. [Read more]

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