Christmas in July: Utilize the Senses to Craft the Ultimate Buying Experience

Christmas

There are a lot of considerations that go into crafting the perfect holiday spirit, and likewise, the perfect shopping experience. Shoppers engage with your brand through all of their senses, so it is important to utilize every opportunity to create a lasting impression.




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NY NOW® is a Can’t-Miss Buying Experience

NY Now

Each winter and summer season, NY NOW®, the Market for Home, Lifestyle + Gift, takes place in New York City, the epicenter of design and commerce, and draws buyers, retailers and other industry professionals to experience an unrivaled sourcing opportunity.




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Amazon Prime Day Stirs Up Competition

Prime Day

Prime Day is a retail holiday invented by Amazon that is exclusive to Prime members. Founded in 2015, the sale brought in $2.41 billion in 2017 and is expected to grow even more this year.




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Serendipitous Saltwater

Saltwater

Jessica Sokol and her business partner Sarah McBrair opened Saltwater boutique in Fairfield, CT just over a year and a half ago.




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July is Independent Retailer Month

IR month

Independent Retailer Month is a shop local campaign that runs annually throughout July encouraging consumers to shop at independent retailers; highlighting their positive social and economic impact – locally, nationally and globally.




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