Browsing: management

On top of all the daily tasks that face modern retailers, the thought of marketing a new toy range can be overwhelming. You have already spent a huge amount of time researching, sourcing and acquiring the new collection, and now you need to plan and deliver a marketing campaign too.

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By Mike Auger Many businesses experience a seasonal summer slowdown, including online stores. To combat this, determine what promotional or marketing plans you have in place…

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Campground stores are a great way to add a lot of revenue to the bottom line of any campground. Some stores even generate as much revenue as the campsites produce. Every campground should have a store that carries more than just sodas, ice and the camp’s t-shirt.

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The 59th Museum Store Association (MSA) Retail Conference and Expo will take place April 11-14 at the George R. Brown Convention Center in Houston, TX. The conference features educational sessions, the debut of the MSA Certificate Program and new Product Development Gallery, and the return of retail boot camp.

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Bill McNulty, publisher of Independent Retailer magazine since October 2011, has been named in the 2013 Folio: 100 list of media industry innovators and influential professionals. The list represents all facets of publishing from every corner of the industry, including big and small publishers in the consumer, B2B, regional and association markets. Media professionals were named in four categories: C-Level Visionaries, Director-Level Doers, Industry Influencers and Under the Radar. In addition, 15 entrepreneurs were honored in the 15 Under 30 category. Folio: 100 honorees were invited to attend an award ceremony at the Marriott Marquis in New York City on October 30th.

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