Online Retailers Making Their Way Into Brick-and-Mortar Stores

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In-store personalization is more important now than ever, especially with Millennials and Generation Z wanting to feel more like a close friend than a customer. Online start-up retailers are showing us how it’s done.  Digital native brands such as Everlane, a clothing company, Casper, a mattress startup, and Eyebobs, an eyewear retailer, are making an […]



Appealing to Millennials: It’s Easier Than You Think

millennials

Born between the years 1980 – 1996, there are 80 million Millennials in the U.S. They are currently the largest demographic, making up 25% of the U.S. population.




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