Indys Join Online

Independent retailers have taken on the challenge of increasing the awareness of Main Street retail and its community benefits. According to the Northwest Earth Institute’s Choices for Sustainable Living, “A dollar spent at locally owned stores is usually spent six to 15 times before it leaves the community.” Although keeping money in the community is [...]

Retailers Look To Online Channels

Retailers who are planning a multichannel marketing and sales strategy will have a leg up on the competition, according to several recent research reports. As shoppers continue to research and buy products online and via smartphone style devices, retailers will find it increasingly profitable to reach customers through non-traditional channels. During a period of slow [...]