Organize Your Business with Google Cloud

Google Drive

Businesses and consumers all over the world have been using Microsoft Office since it’s initial release in 1990. It’s helped to keep businesses organized and easy flowing. But now, organization and communication has never been easier as new wave technology continues to stream its way into our lives.




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How Good Website Design Translates to Better Sales

Web site

In today’s digital world, every business needs an online presence, whether you sell organic baby clothes, gourmet barbecue sauce, or marketing services. Most consumers do online research before making purchasing decisions and your website informs how they view your brand.




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Grocery Goes Digital

grocery goes digital

According to Supermarket News, about 45% of consumers have shopped for groceries online, but 60% of that group says they rarely do so. The biggest barrier to online grocery shopping is perishables like meat and produce.




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Visual Merchandising: Creating a Community Online

visual merch

Brick and mortar independent retailers capture the hearts of their communities and play an integral part in them. The bond created in-person through new connections and friendships born between businesses, customers, and neighbors can be recreated by small online businesses through visual merchandising.




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Using Augmented Reality To Increase Store Profits

AR

Augmented reality (AR) – don’t think it’s for you? You might want to think again. Recently, Independent Retailer’s Meaghan Brophy sat down with Caspar Thykier, CEO of Zappar.com, to learn more about how the company’s AR platform can help retailers large and small to grow their income and generate additional foot traffic in-store.




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H&M: Will Afound Replace Ecommerce Losses?

H&M

Seen as a forward-thinking company, H&M added online shopping back in 1998, establishing the very first online market in Sweden. But, for the fast-fashion behemoth, it seems like lately they may have lost their forward-thinking mojo.




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Why is the US Slow to Adopt New Payment Technologies?

Payment

The U.S., which is normally a leader in innovation, has fallen behind when it comes to renovating payment methods. In the U.S., mobile payment transactions reached $112 billion by the end of 2016.




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Where is Pepper Now?

Pepper

Pepper, a humanoid robot by SoftBank Robotics, serves as a day-to-day companion for humans. A year ago, Independent Retailer interviewed Steve Carlin, vice president and general manager of SoftBank.




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Does Bitcoin Impact Retail?

Bitcoin

The cryptocurrency trade has been on a wild roller coaster over the past few months. Those who have invested in bitcoin and other currencies are holding their breath as values rise and fall at rapid speeds.




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5 Retail Email Marketing Tips for Collaborating Between Your Digital and In-Store Experiences

Web Profit

As a retailer, you’ll want to maximize your opportunities in both online and offline retail worlds, keeping shoppers happy and spending their money in your store. Here’s how you can use retail email marketing to do just that.




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