Are Small Retailers Winning the Mobile Game?

mobile shopper

What happened in 2007 rocked the retail world. Consumers started using their new smart mobile devices to find the best solutions for their lifestyle needs. [Read more]

Winning Mobile Marketing Strategies for The Summer

young woman with phone

Summer is one of the best times for retail businesses to get new customers. Millions of people are out on vacation, which means there are more opportunities for spending than on regular working days. [Read more]

Use Customer Experience to Increase Profits

woman helping customer

Customer experience or “CX” is not just a buzzword. It’s an approach that can win new customers, slash churn, and turn customers into evangelists. If your company isn’t utilizing the customer experience perspective, you’re leaving profits on the table. [Read more]

Drive Customer Engagement through Social Experience

Customer Engagement

In a world with attention spans that are becoming increasingly shorter, retailers must work harder and smarter to engage audiences. [Read more]

How to Add Simplified Revenue Opportunities During Checkout

Checkout

How simple is your checkout process for customers? Is it an arduous task for shoppers, or perhaps the opposite, and everything is handled on a single page? [Read more]

An Online Merchant’s Guide to Successful Marketing

Marketing

2016 is in full swing, and merchants everywhere are gearing up for the spring and summer seasons. [Read more]

Marketing Gift Cards for Year-Round Profits

Gift Cards

Retail marketers plan all year for winter holiday promotions, which are the most fiscally lucrative part of the year. [Read more]

Streamlining the Online Experience Leads to Repeat Business

Online Experience

Technology has always played a very important role in retail, both in helping to deliver better customer experiences as well as in driving greater operational efficiencies from within the business. [Read more]

Touch Points will define Retail in 2016

Retail Touch Points

Retailers have been obsessed with improving the customer experience, experimenting with ‘revolutionary’ technologies like iBeacons or QR codes just to stay on the cutting edge and remain competitive. [Read more]

Shopper’s In-Store Technology Trends

Linkett

Linkett has created an infographic to illustrate how today’s shoppers use technology, especially mobile phones, while in retail stores. [Read more]

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