Four Shop Display Ideas for Easter

Easter Display Ideas

Easter also symbolizes re-birth and the bringing in of the new season.




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Psychology of Cart Abandonment

Cart Abandonment

As long as online shopping sites have been around, site owners have been plagued with the issue of recapturing shoppers who did not complete the order process.




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The Future of Mobile Payments

Future of Mobile Payments

The payment industry is an ever changing one, from once just paying with the simplicity of cash or check to now having your cellphone replace the credit cards in your pocket, mobile payments are no longer a trend but now a staple amongst consumers.




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Spring Forward: Apparel Trend Forecast

Apparel Trends

Even though temperatures are cold, retailers need to get their inventory ready to spring forward.




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Smooth Checkouts Create Lasting Customers

Checkout Process

It should go without saying that the checkout process is one of the most important elements on any ecommerce site.




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Open Source vs. Hosted Shopping Cart Solutions

Shopping Cart Solutions

Owners of ecommerce businesses have many options when it comes to choosing a platform for selling their products. Options include hosted solutions, open-source and custom solutions.




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Integrated Marketing: Why You Can’t Live Without It

Integrated Marketing

In the wake of the rapidly changing digital age, the customer journey is more complex than ever. Customers are making buying decisions differently. Their path to purchase usually starts online, window-shopping on websites for products they need or desire.




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Social Media: An Online Window Shopping Experience

Social Media: An Online Window Shopping Experience

In today’s increasingly digital world, it’s important for online retailers to leverage social media and develop a memorable online “window” shopping experience. One common misconception among retailers is that money can’t be made directly through social platforms, but there is indeed potential for a clear stream of revenue driven by branded, strategic and innovative social media activity.




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Back to School Shopping in the Omni-Channel Era

5 Tips to Attract Back-to-School Shoppers

Back-to-school shopping is much different from what it was even a few years ago. Shoppers now have real-time dynamic information in hand, and are making shopping decisions faster. Many retailers are trying to keep up with the frenetic pace of today’s shopper, and struggling with how to execute effective promotional and pricing strategies across the myriad channels consumers use.




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5 Retail Design Tips

5 Retail Design Tips

For independent retailers, standing out from the competition is the key to survival. But when you do not have the budget to compete with big brand counterparts, leaving your mark is not always easy, especially when it comes to following the latest trends in store and retail design. As customers become harder to please, and increasingly desensitized to what they see at retail, indie retailers need to think of new and exciting ways to capture passing footfall.




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