3 Keys to Social Media Success

Social Media Success

More than ever it’s crucial for independent retailers to have an online presence that can be easily utilized by their target consumer audience.




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Cracking the Millennial Mystery

Millennials

Tapping into the purchasing power of the Millennial generation – roughly defined to include everyone born between 1980 and 2000 – has been a challenge for many retailers.




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How to Keep Engaging Customers During a Social Media Crisis

Social Media Crisis

In retail, social media has become a proving ground for building loyalty, driving traffic and sales, advertising and customer service.




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How to Combine Organic and Paid Strategies on Twitter

Twitter

Are you a social media manager at your company? Do you run a small business, and you’re looking for new ways to reach diverse audiences?




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Four Tips to Drive Sales to Your Store

Drive Sales

Advertisements and valuable content can bring your audience to your website, but what is driving them to your store?




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Why E-Retailers Need to Ditch the Brown Box

Retail packaging

For emerging retailers, remaining relevant in their respective markets can be challenging due to growing competition.




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4 Must-Haves for Mobile Ecommerce Platforms

Mobile Ecommerce Platform

Retail habits are changing. More and more consumers are using their smartphones and tablets to make purchases.




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Twitter Sweepstakes Drive Engagement and Buzz about Your Store

Twitter

If you are like many small businesses, you have considered marketing through social media, but do not know where to begin, and cannot afford to lose time learning.




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Retailers of All Sizes Gather in Philadelphia

National Retail Foundation

The Shop.org Digital Summit is a one-stop-shop for retailers of any size looking to improve and expand their e-commerce presence.




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Online Reviews: What You Need to Know Now!

Reviews

As consumers, we’ve all done it: you Google a new product you’ve heard about and then read the reviews to see what other people think of it.




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