Far from sailing the open seas or commandeering online media, the latest pirates are plundering American doorsteps. Porch pirates are thieves that steal packages from shopper’s doorsteps or porches. The concept is not new, but the rise in ecommerce, and ecommerce holidays, in particular, has also lead to an increase in package theft. “Stolen packages […]
Prime Day Provides Trickle-Down Sales for Small Retailers
Amazon Prime Day started just five years ago, but is already a record-breaking sales event for the ecommerce platform. This year, Amazon sold more than 175 million products worth $7.16 billion on Prime Day, up 71% from 100 million products worth $4.19 billion in 2018. Dubbed “Black Friday in July,” Prime Day is the third-largest […]
Savvy Tips to Generate More Online Leads and Sales
by Amanda Jerelyn According to a study conducted by Jessie Hagen of U.S. Bank, 82% of businesses fail due to cash flow problems. Thus, businesses aim to maximize their profitability by cutting down costs and increasing sales. However, in the competitive business world today, increasing sales isn’t easy. Businesses have to do all that they […]
Retailers Benefit from Utilizing Behavioral Economics
by Meg Goodman While we like to think that shoppers will make rational and well thought out choices, behavioral economics has shown us that is not always the case. After all, consumers are human. Behavioral economics is able to trace these decisions right to the source and give them context. The field of behavioral economics […]
What To Know Before Going From Online to Brick and Mortar
by Emma Sturgis Running an internet business is one thing, but taking on the “brick and mortar” world, however, is a whole other ballpark. If you’re an ecommerce business owner who is moving to the big leagues with an establishment of your own physical retail shop, then you need to thoroughly prepare. These preparation tips […]
International Home & Housewares Show To Become The Inspired Home Show in 2020
The International Housewares Association (IHA) recently announced it’s changing the name of the International Home & Housewares Show to The Inspired Home Show, IHA’s Global Home & Housewares Market in 2020. There will be updated positioning, look and feel for this trade-only event. The change is part of the association’s expansion of The Inspired Home […]
The October 2019 Issue of Independent Retailer Magazine is Available Now!
The October 2019 Issue of Independent Retailer Magazine features Hot Products for the Holidays. Check out more timely Product Trends, News, and Marketing tips as they are added to our website here:
New Smoky Mountain Buying Tour Highlights Animal-Themed Gifts
From home decor to memorable gifts, the sales potential for animal-themed merchandise is, dare we say, wild. To help retailers find new animal-themed resources and new ways to merchandise and market them, the Zoo and Aquarium Buyers Group (ZAG) and the Smoky Mountain Gift Show are teaming up to host the new Zootique Buying Tour […]
Ecommerce Beyond Amazon
by Meaghan Brophy Despite dominating headlines, Amazon is not the be-all and end-all of ecommerce. Many indie sellers are thriving outside the sharp confines of Amazon.com. “Amazon is not the only option for attracting ecommerce sales,” says Allen Kaplun, owner of GreenDropShip.com. “In fact,” he says, “Amazon only has 35 – 50% of the market […]
Four Decorating Tips to Attract More Customers
by Emma Sturgis Attracting new customers is essential to being a successful retail store. The visual appearance inside and outside your store can sometimes be the difference between people wanting to see what you have to offer and turning away. Here are a few ideas for creating an atmosphere that’s pleasing to view from all […]
