With the holidays right around the corner, you’re probably busy preparing seasonal promotions and stocking up on your most popular items. 2018 holiday sales grew by 2.8% over the previous year, and the National Retail Federation forecasts an even larger jump in 2019. For consumers, each year brings a search for the new must-have toy […]
Retail News
Three Lessons Brands Can Learn from Greta Thunberg
While the world watched a tough, passionate 16-year-old from Sweden take on the very real and pressing issue of climate change, I kept thinking about the impact to brands. After all, an estimated 7.5 million people across the world participated in the climate strike, and many others supported virtually. The end result is that whether […]
Turn Small Business Saturday Traffic into Future Sales
by John Oechsle The holidays are just around the corner and for many small or midsized businesses (SMBs), and that means the potential for big sales. Small Business Saturday, which is held the day after Black Friday, has become a beacon, driving shoppers to seek out and support local small businesses while on the hunt […]
Retailers Outside of California Still Affected by the CCPA
The starting date for the California Consumer Privacy Act (CCPA) is looming over retailers’ heads. Whether or not you think your business may be affected by it, there’s a good chance it might. Waiting until after the holiday season to comply with the act can lead to massive fines, the loss of customers, and even […]
Learning From Target’s New Loyalty Program
Target recently announced plans to roll out a new nationwide loyalty program, Target Circle, on October 6 for all consumers shopping at the retail giant. The program’s benefits include earning one percent on every Target purchase to redeem later, being able to vote directly to Target’s giving initiatives, receiving personalized deals and perks including a […]
SJT Celebrating 35 Years in 2020
What started out as a company selling wooden plaques featuring different dog breeds has grown into a giant business, now selling over a dozen categories worth of decorative wooden signs, wooden magnets and stone coasters. SJT Enterprises, Inc. will be celebrating a remarkable 35 years in the business in 2020. SJT Enterprises, Inc. started in […]
Three Steps to a Successful Product Sampling Strategy
Whether you are launching a new product, establishing a brand restage or promoting valuable content for lesser-known merchandise, product sampling has the power to drive brand awareness. Sampling, in which your business offers consumers your product in exchange for their feedback, enables your brand to collect and amplify content from real customers about the merits […]
Three Lessons Brands Can Learn from Greta Thunberg
by Shahla Hebets While the world watched a tough, passionate 16-year-old from Sweden take on the very real and pressing issue of climate change, I kept thinking about the impact to brands. After all, an estimated 7.5 million people across the world participated in the climate strike, and many others supported virtually. The end result […]
Expanding Merchandise Lines Benefit Hardware Stores
Hardware stores are expanding their merchandise lines beyond traditional tools and other supplies. Consumers are now able to find niche novelties and gifts, especially near the register, as a point-of-purchase sales method to drive more revenue. This can benefit indie retailers by not only being able to add on to a sale, but also to […]
BigCommerce Offers Better Solution for CBD E-Tailers
BigCommerce, the leading open SaaS ecommerce platform for fast-growing and established brands, recently introduced a streamlined way for merchants to sell hemp and hemp-derived cannabidiol (CBD) products online. Available immediately, BigCommerce for Hemp & CBD brings together industry-leading ecommerce tools and services tailored for hemp and hemp-derived CBD commerce to provide merchants and manufacturers a […]
