Easter is more than just a fun day to spend eating candy with the family, but it is also a significant revenue-driver for many retailers. According to results of the annual survey released by the National Retail Federation and Prosper Insights & Analytics, consumers planned to spend an average of $180 on Easter in 2021, the highest figure on record.
A total of 79 percent of Americans expected to celebrate the holiday and spend a collective $22 billion in 2021, down slightly from last year’s pre-pandemic forecast of $22 billion, according to the survey. Some of the most popular items consumers love to include in an Easter basket are chocolate bunnies, individually wrapped candy, arts and crafts, chewy candy, and bunny stuffed animals. While these are hot commodities, there are plenty of other merchandise retailers can offer shoppers to make the most stunning baskets:
Featuring a decorated Easter train, eggs, angel sleeves, and embellished with graceful laces, this adorable dress is the perfect outfit for any baby or toddler. This item is ready to be shipped, so retailers do not have to worry about late arrivals.
Babeeni Co., Ltd.
Peanuts by Jim Shore showcases the Peanuts gang as interpreted and designed by one of America’s leading folk artists. Jim Shore’s collectible figurines celebrate nostalgic Peanuts moments as remarkable gifts. This season, Snoopy and Woodstock team up to track down all the easter eggs hidden around town in this adorable statue.
Available with pink, purple, yellow, blue, and mint green accents, these adorable Easter bunny necklaces can fit perfectly inside any gift basket. Each necklace measures 18 inches and are proudly made in the USA. They come with hanging cards so the necklaces can easily be placed on any hanging or wall rack around the store.
Ocean State Creations
The Kinder Joy Eggs are a really fun take on Easter eggs this season. Each egg is a plastic container with two sides to it. Peel back the seal and on one side users will find a layer of sweet cream that has two crispy wafer bites filled with cocoa cream nestled on top, and on the opposing side, users will find a spoon on the outside of the lid as well as a fun toy in pieces for them to assemble. These are great to be included in Easter egg hunts or inside of gift baskets.
Complete with a ribbon, these plush bunnies are the perfect addition to any Easter basket. Available in pink, blue, and yellow, each stuffed bunny measures 10 inches. Twenty-four bunnies come in each case.