by Cirrus Systems Inc.
analytics
Merchant Survey Reveals 2020 Ecommerce Trends
by 2Checkout The Ecommerce Trends Survey, carried out by 2Checkout with more than 1,200 companies across the world, has revealed their latest digital commerce priorities, challenges, and plans. The participating companies span a wide spectrum of industries, and sizes, yet they all report similar concern and approaches around ecommerce. 2Checkout is the leading all-in-one monetization […]
Customer Incentive Programs that Drive Loyalty and Growth
by Nichole Gunn The customer is always right, but not always loyal. Retail establishments across every industry are aware of this. However, it can be tough to create scalable, measurable solutions to keep customers engaged and emotionally connected to your brand — whether or not they are in your store. Of course, there is no […]
Marketing 101 for Small Businesses
by Daniel Carleton Small business marketing seems like a no-brainer, especially after a company gets off the ground. The truth is growth-minded Small – Medium Businesses (SMB’s) shouldn’t just know their customer base. They should regularly review their small business marketing strategies, track market changes, and stay self-aware while doing it. Any business can start […]
CannaInsider Tackles CBD Safety with First Badge Program
Proper education on CBD and its positive effects has taken a while to root, but we’re finally getting somewhere as more and more consumers are looking to CBD products for pain and anxiety relief. The CBD market is now blooming all across the country, but with that comes concerns for product regulations and safety. Are […]
Brick & Mortar Is Not Dead, But Merely Transforming
by John Liston If you read the news, you might come to the conclusion that retail is dying. You can find hundreds of articles outlining the problem of competing against Amazon or covering the high costs of working with the social media giants and online marketplaces, but what gets missed in the news is some […]
2020 Retail Predictions
New year, new business plans, new customers, new products… new you! A brand new year brings on so many exciting changes that can have a big impact on your business, and Independent Retailer is here to make sure those changes are for the better. We’ve got all the latest trends and statistics that retailers need […]
Three Tips for Retailers to Reel-In Last Minute Shoppers
by Tom Ertler, Miller Zell’s SVP and Creative Director There are shoppers who make their lists, check them twice and have their gifts bought, boxed, wrapped and bowed well before the big day of the season. And then there are the rest – the procrastinators, either too busy to shop early or too perplexed by […]
How Retailers Can Utilize Existing Technology to Optimize In-Store Experiences
by Christian Nascimento It’s likely you’ve seen the not-so-subtle sign of the season that bridges the end of fall and the beginning of winter: shopping season. For shoppers, that means deals, deals, deals. But for retailers, it means a mad dash to attract consumers’ eyeballs, awareness and — of course — wallets, to end the […]
Increasing Retail Sales with Data Analytics
Retail data monetization is the process of using your company’s transaction and customer data to optimize the way you make and spend money. There are two different ways to monetize data: direct monetization and indirect monetization. Direct data monetization is when a company sells their data to another party. This can be done in many […]
