Over a quarter of American consumers have accidentally bought at least one counterfeit product in the past year, and 52 percent of U.S. consumers have lost trust in a brand after buying a fake product online. 32 percent of American consumers believe online marketplaces should be doing more to stop the purchase of counterfeit goods, […]
April 2020 Issue
Mastering the “New Science of CBD”
The CBD revolution is in full swing. More and more research points to the real, quantifiable health benefits of taking a daily dose of cannabidiol. It’s no wonder why countless CBD manufacturers have entered the market trying to capitalize on the vast potential of hemp. Unfortunately, many of these suppliers are cutting corners and making […]
Your Plan A for Gen Z: How Retailers Should Tackle the Next Generation
by Tom Ertler Generation Z has been described as many things — avid gamers, Snapchat aficionados and tech addicts. Born roughly between 1995 and 2010, this cohort, also known as centennials or post-millennials, has emerged on the retail scene as a force to be reckoned with. Recent research shows that, although it has yet to […]
Quali-Tea Teas and Coffees Since 1929
As one of the oldest tea companies in the U.S., Connecticut’s Simpson & Vail is anything but your ordinary tea and coffee shop. Shoppers can sip on some tea or coffee and enjoy the scenic views of the lake just outside the store while they meander around a multitude of flavored tea, coffee, tea pots […]
Mark Your Calendars for Offprice Las Vegas
It’s Vegas, baby! Offprice concluded a successful February show, and now they’re getting ready for their August event in Las Vegas. August is prime time for numerous different trade shows, but this is one that retailers won’t want to miss. Offprice is the leading trade event for retailers who want to buy smart and sell […]
Trending CBD Products
What’s new in the world of CBD? A whole bunch. So much so, that it’s hard to keep up. From clothing and pillows, to paper and lanyards, just about everything is being infused with CBD. Companies are getting more and more creative with what they can infuse, and customers are buying these products as soon […]
The Value of Brand Ambassador Programs for Start-Up Businesses
If it feels like Instagram influencers seem to be running social media, they pretty much are. With their massive numbers of followers and constant free products flooding their mailbox, they have new content to provide every day. As a retailer, you may be thinking about whether or not you should use, or even afford, an […]
Fabulous Father’s Day Product Inspirations
For whatever reason, it always seems like mothers are easier to buy for than fathers. There’s always a new fashion handbag or jewelry piece that moms will love, but when it comes to dads, what do you get for them? It also seems as though there’s a lot less marketing for Father’s Day than Mother’s […]
See More Artisans Than Ever Before at the Philadelphia Gift Show
phia Gift Show & Philadelphia Souvenir & Resort Expo, one of the many shows under ClarionEvents, is returning to the Greater Philadelphia Expo Center on July 26 – 29, 2020. Buyers can come and see what’s new and fresh, along with the proven best-selling products customers will love. The Philadelphia Gift Show is THE place […]
Summer Souvenirs
Souvenirs are one of the best ways to make a sale during the summer. Tourists are always looking for memorabilia to take home for themselves and loved ones, and it’s important to give them lots to choose from. Here are some souvenir ideas to sell in your store: Mermaid Earring & Necklace Gift St Have […]
