by Proxima 360 Proxima 360, an impact solutions management consultancy for the retail industry, is predicting big changes for the holiday shopping season. Due to the ongoing pandemic, retailers are stuck with summer merchandise and the effects of a slow summer and back-to-school shopping season. As a result there is a reduction in profits and […]
Black Friday
The Benefits Beyond Black Friday
by Kris Tait Black Friday is a landmark holiday in the retail calendar, so much so that in previous years, some industries have seen the post-Black Friday madness amount for as much as 40% of their yearly revenue. The day is famous for frenzied shoppers desperate to snag a holiday bargain, and stores find themselves […]
Black Friday Cyber Security for Retailers
by Damon Culbert The retail industry is the most at risk from cyber attack, with one report from Business in the Community suggesting that 43 percent of retail businesses have the fewest cyber security measures in place. With Black Friday around the corner, the retail industry is headed into the busiest period of the year. […]
Shoppers Buy for Themselves Over Thanksgiving Weekend, Save Gift Shopping for Later
165 million consumers shopped the five-day period between Thanksgiving and Cyber Monday according to the National Retail Federation who is calling the last five days a “very strong weekend.” The average shopper spent $313.29 on gifts and other holiday related items. Older Millennials and Gen Xers, 35 – 44 were the highest spenders, with an […]
More than 164 Million Consumers Will Shop Thanksgiving Weekend
Via the National Retail Federation Retailers are preparing for one of their biggest weekends of the year as an estimated 164 million people are already planning to go shopping Thanksgiving Day through Cyber Monday, according to the annual survey released Friday, November 16th by the National Retail Federation and Prosper Insights & Analytics. “Whether it’s […]
Thanksgiving Weekend Sales Soar Across the Board
On Tuesday, the National Retail Federation released their survey results from Thanksgiving Weekend. Instead of analyzing individual results of Black Friday, Small Business Saturday, and Cyber Monday, the NRF survey took a holistic approach that better reflects the mindsets of modern shoppers. Mark Mathews, VP of research development and industry analysis for NRF says consumers […]
Why the Brick and Mortar Store Still Matters
With Black Friday just days away, thousands of retailers are preparing to offer countless deals and discounts on their products. Though some may believe shoppers prefer to buy online, research shows consumers spend six times more in-store than online. In fact, 40 percent of consumers make a purchase inside a physical store weekly compared to the […]
Black Friday & Cyber Monday
Reviewing Black Friday and Cyber Monday, everything you need to know.
Black Friday Creep: Should Retailers Open on Thanksgiving?
Seasonal creep is a disease that has long plagued the retail industry. From holiday decorations inching into October and pumpkin spice cropping up in August, our industry, and its consumers, is not known for our patience. Black Friday is no exception.
How to Prepare Your Website For Black Friday 2017
Black Friday is a peak online shopping day for most retail businesses. Aptly named for retailers to have the chance to get out of the red and into the black, this day is key to the success of many businesses.
