Think about all of the purchases you have made during the past month. How much of your shopping took place online and how did it compare to your in-store buying?
brick and mortar
The Plano sunglass market is a huge and growing market, according to figures compiled by Grand View Research.
As 2015 unfurls before us, Independent Retailer is excited to offer you a comprehensive review of the industry outlook for the year.
According to the Small Business Administration, 70 percent of small retailers go out of business within the first four years. However, not a lot is said about why the success of these retailers is such a long shot, or what they can do to avoid becoming a statistic.
Retail’s BIG Show 2014 at the Jacob K. Javits Convention Center in New York City starts January 12. Keynote speakers include Sprinkles Cupcakes’ Candace Nelson, designer Rebecca Minkoff and Rick Caruso, founder and CEO of Caruso Affiliated.
As an indie retailer, you are responsible for sales, accounting, purchasing and a host of other duties. Rewarding? Yes. Peaceful? No. These routine responsibilities leave few resources for in-store marketing.
Boutique Window, co-founded by Ella Wirtz and Courtney Rodgers, is an online marketing tool built specifically for small retailers running brick and mortar shops. “Our goal is to help business owners take advantage of all the online opportunities that are going to help them connect with local customers, and drive foot traffic into their stores,” Rodgers states. “We know that small retailers have a ton on their plates, and managing a website, Facebook, Twitter and Pinterest can be a lot of work that they do not have time to do.”
Walgreens has long been at the forefront of retail revolutions. Before the days of the Internet, the company would deliver prescriptions to their customers by the time they got off the phone. Today, the drugstore is changing the face of retail again with its scan-to-refill prescriptions. Customers simply scan their empty pill bottles to order new prescriptions instantly. They can then be picked up in a local store or delivered to their door, whatever is most convenient for the customer. It is this notion of bricks-and-clicks that is taking the retail world by storm.
Ask Roberta Bonoff, CEO and president of Creative Kidstuff, a specialty toy store based in Minnesota, how her company has stayed in business for 30 years and she’ll tell you, “First and foremost, it’s about offering your customers and your community an experience and service they won’t find anywhere else. Second, it’s about staying relevant […]
The Metaspace Economy, a term referring to today’s new economy, is impacting the retail sector and holiday purchasing behaviors.