Subscription services were a hot topic in 2017. The apparel startup Stitch Fix® exploded with success, Amazon is beta testing a similar product called Amazon Prime Wardrobe, and Under Armour® and Gap® also jumped in on the idea.
As a small business owner, you work hard to build up a list of email addresses from your customers so that you can reach out to them with news, sales info, and promotions to draw them back into your store.
Unrooted Plants offers a line of beautiful air plants that are customizable and easy to maintain.
Google AdWords can be a valuable tool for your business. Google AdWords results appear to the top or side of natural search results, and often blend in so well that customers aren’t aware they are paid results.
For those of us in retail, November is tremendously busy, but our planning never stops.
In the always-changing gift industry, smart retailers know this means not just keeping up with what their customers want, but also keeping up with the latest trends.
Kalan LP is a family-owned and operated business. Their mission is to bring cutting edge ideas and designs to the souvenir, gift, and novelty markets.
For retailers, the shopping environment is a combination of many decisions, including the store location, format, layout, and design. At the core, however, decisions about the shopping environment are not about locations or formats or layouts or channels or media.
Coupon codes are a very handy tool to attract new and repeat customers.
Eighty-six percent of social media users follow businesses. Instinct would tell us that users follow brands for promotions and discounts. However, in reality the relationship is much deeper.