Wedding Wire’s latest trends report states that in 2021, almost two million weddings took place in the U.S., a number that is expected to increase to 2.5 million by the end of 2022. This year will play host to the largest number of weddings since 2018, and today the average cost to attend a wedding […]
With inflation at its highest level in years, consumers are heavily weighing where and how to spend their hard-earned money. While some are splurging on big-ticket items before prices rise even higher, others are no doubt contemplating where they can save a few extra bucks here and there. It does not look like soaring prices […]
Over a quarter of American consumers have accidentally bought at least one counterfeit product in the past year, and 52 percent of U.S. consumers have lost trust in a brand after buying a fake product online. 32 percent of American consumers believe online marketplaces should be doing more to stop the purchase of counterfeit goods, […]
Turning casual browsers into confirmed purchases is one of the biggest challenges for online sellers. The average conversion rate for a brick and mortar store varies between 15 – 30 percent. That may be lower than you were expecting. But, the truly shocking fact is that average conversion rates for online stores are between 1 […]
It is not enough just to stock your store with apparel and accessories for the new season, you need strategies to move those products. Spring is a time for new beginnings, and there’s no better time to reinvent your store and optimize for sales. Here is a step-by-step guide for increasing apparel sales in your […]
Home decor is a rapidly rising retail category. Between furnishings, linens, bedding, wall decor, kitchen items, candles, decorations, and seasonal items the options are endless. Customers are spending more and more on home decor products, especially as Millennials continue to purchase homes. Easily add home decor items to your store by following these quick tips: […]
We sat down with local retailer Kim Ramsey of The Toy Room for her tips and tricks on holiday selling. How can indie retailers stand out this holiday season? “Keep doing what indie retailers do best: offer the best service. Hands-on customer service is something you really don’t get at a box store. We […]
This article will inspire you to make some simple changes to your retail environment to improve sales and develop loyal and satisfied customers.
Businesses and consumers all over the world have been using Microsoft Office since it’s initial release in 1990. It’s helped to keep businesses organized and easy flowing. But now, organization and communication has never been easier as new wave technology continues to stream its way into our lives.
In today’s digital world, every business needs an online presence, whether you sell organic baby clothes, gourmet barbecue sauce, or marketing services. Most consumers do online research before making purchasing decisions and your website informs how they view your brand.