Browsing: marketing

Discount coupons have proven to be highly effective marketing tools for every conceivable size and type of business. A simple explanation for their acceptance by advertisers…

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Success on Facebook, Twitter, YouTube and the many other emerging social sites is all about the approach. A study by IBM reveals that many companies are…

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For those independent retailers with a growing customer base, recognition and rewards are crucial; this is where a customer loyalty or gift card program can help…

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