Ecommerce giant Amazon has a special section for Handmade items on their website. Featuring Artisans from over 80 countries around the world, this newer section is intended to give small businesses a chance to reach more customers and will offer a wide variety of home decor, jewelry, accessories, gifts, and more. The question is, should […]
merchandising
The Short and Long of Retail Going Green
According to Business Insider, every year 32 billion garments are produced for the U.S. market. 64 percent of them end up in a landfill. While fast fashion is easy on shopper’s wallets, it is hard on the environment. Luckily for retailers, as more people are becoming aware of environmental issues and the impact shopping habits […]
6 Tips for Sizzling Summer Sales
With Memorial Day Weekend just behind us, the summer season is officially in full swing. The summer season is an exciting time for retailers and shoppers alike as temperatures rise, vacations are planned, and impulse buys soar as more people are spending time outdoors. Tap into this excitement with creative marketing campaigns and a refreshed […]
Warm Weather’s Impact on Shopping
Aside from the economy, weather has the biggest impact on consumer behavior, according to the British Retail Consortium. Weather directly impacts shoppers’ moods, their purchasing decisions, where consumers buy, and even how much they spend. There are obvious examples of this, like higher ice cream sales on a warm summer day, or umbrella sales during […]
Sell More Souvenirs This Summer
The U.S. novelty, souvenir, and gift industry includes about 23,000 stores with combined annual revenue of close to $16 billion. According to First Research, “The profitability of individual companies depends on effective merchandising and the ability to generate store traffic. Large companies have advantages in purchasing, distribution, and marketing. Small companies can compete effectively by […]
How to Create an Immersive In-Store Experience
70% of our economy is driven by consumer spending. Mark Mathews, NRF Vice President for Research Development and Industry Analysis, says “as long as you have a strong consumer, you have a strong position.” How do you create strong consumers for your store? By offering them a great experience. Jill Standish of Accenture said at […]
Back to School Buying Guide
School’s not yet out for the summer. But for many retailers, back to school buying starts now. And, for good reason. Back to school shopping is one of the longest retail holidays, and it’s quickly becoming one of the most lucrative. The National Retail Federation reports that shoppers spend more on back-to-school and back-to-college than […]
Back to Basics: Freshen Up Your Store with Merchandising 101
Spring has sprung. Well… almost. There’s no better time than the present to freshen up your store for yourself, and for your customers. Having a great retail display can make all the difference. The way you display products and organize your store can be the difference between stellar sales or a deadbeat season. So, let’s […]
The Year Ahead: Top Products for 2019
New year, new merchandise! With any luck, all of your seasonal products and merchandise from 2018 will sell out by the end of the holiday season. A new year is a perfect time to expand your lines and test out new products. Here are some of our favorite picks for apparel, gifts, and home. Buttersoft […]
RICS Software Announces Brand Catalog Data Capabilities
RICS Software, a POS and inventory management platform used by nearly 2,000 independent retail stores across North America, is introducing a new ground-breaking capability that connects retailers and brands. Starting in the footwear category, RICS will provide access to product catalogs from brands from right inside the RICS Back Office feature. No more hassling brands […]
