Today’s customer is always connected, opening the door for retailers to influence purchase decisions in the moment. But, as retailers strive to reach and activate customers wherever they are in their daily lives, they must first understand what they are saying with their hands (online and mobile) and feet (in-store).
November 2016 Issue
For those of us in retail, November is tremendously busy, but our planning never stops.
“We have a storyteller’s philosophy,” says John Mauck of DM Merchandising.
Aromar is owned and operated by industry expert Marcelo Moreno.
Grand Strand Gift & Resort Merchandise Show, from Urban Expositions, is gearing up for their annual event this December 4 – 7th at the Myrtle Beach Convention Center. Known as “The Big Kahuna,” this show is a must-attend event for retailers in the coastal souvenir and resort business to meet business owners and plan for the spring and summer resort seasons.
Men’s holiday wish lists call for unique items, which chain stores just can’t provide. This is good news for small retailers trying to stand out this holiday season.
The crisp smell of fresh greens, the bite of cold wind, the twinkle of little white lights strung across doorways and shop windows – you know what season it is! Which means we hardly need to remind you that Small Business Saturday, the independent retailer’s biggest day of the year, is right around the corner.
In the always-changing gift industry, smart retailers know this means not just keeping up with what their customers want, but also keeping up with the latest trends.
The National Retail Federation’s annual trade show earned the nickname “Retail’s Big Show” several years ago due to the huge number of attendees, exhibitors and speakers that gather every year.
Eagle Crest is a supplier of licensed military products including products of the U.S. Army, Air Force, Navy, and Marine Corps.