The Starren Group are Amazon consultants with extensive expertise in leveraging the intricate sales and distribution marketplace of Amazon.
November 2017 Issue
What Singles’ Day Means for U.S. Retailers
Singles’ Day is a Chinese holiday celebrating, you guessed it, bachelor and bachelorette pride.
Social Media is the No.1 Marketing Choice for Card & Gift Retailers
In a recent study of over 300 retailers, Card & Gift Network found social media was the most popular online marketing activity for the greetings card and giftware industry.
Is The IoT Relevant To The Independent Retailer?
RSR just published their annual benchmark on the Internet of Things (IoT) and a couple of things became clear.
The Art of Personalization Through Packaging
Although the treasures of a successful shopping trip lie within shopping bags and delivery boxes, what contains them makes them extra special.
Sold-Out 2017 Ocean City Resort Gift Expo Attracts Retailers from Maine to Virginia Beach
Tracking slightly ahead of the 2016 edition, the November 12-14, 2017 Ocean City Resort Gift Expo attracted coastal retailers from Maine to Virginia Beach who came to restock for the coming spring/summer tourist season.
65 Percent of Americans Prefer Shopping at Physical Stores to See and Touch Products
Americans value the rich information available to them while shopping online but crave the immediacy and sensory elements of the brick-and-mortar shopping experience.
The Holidays are Almost Here: Will Your Store’s Customer Service Pass the Test?
The holidays are fast approaching: few times are more important for store owners and managers.
The Toys “R” Us Kids Comeback
“I don’t wanna grow up, I’m a Toys “R” Us kid” is a jingle that inspires feelings of nostalgia for millions of Americans. Unfortunately, for kids today it looks like Toys “R” Us didn’t grow to meet changing consumer demands.
Wilcor’s Top Products from IGES 2017
Wilcor International has been a staple exhibitor of the International Gift Exposition in the Smokies® for 15 years.