Lighting plays a major part in creating the atmosphere for any environment — but it can be crucial within a retail space influencing how your customers shop.
November 2017 Issue
Local Indie Retailer Spotlight: Noteworthy Chocolates
Noteworthy Chocolates is not your regular chocolate shop. They create custom chocolate engravings with a personalized messaged from the first glance to the last bite.
Why Mass Market Retailers are Betting Big on Private Label
This July, Target® announced it would dissolve its long-term private labels: Mossimo® and Merona®. For loyal Target® shoppers, the announcement was shocking enough to cause heart palpations.
The Emotional Journey of a Shopping Trip
Worries continue to exist about the future of brick-and-mortar stores thanks to the rise of online shopping.
A Retailer’s Guide to Instagram
Instagram has become a game-changer for many retail businesses. It provides a wealth of opportunities to creatively personalize shopping experiences for customers.
Grand Strand Gift & Resort Merchandise Show
By Amy Dufour Affectionately known as “The Big Kahuna,” the Grand Strand Gift & Resort Merchandise Show is the nation’s largest and longest running coastal souvenir and resort trade show. Serving coastal, beach and specialty gift and resort retailers for more than 35 years, the show continues to attract the best selection and top-name brands […]
The Retail Advantage
Traditional retailers struggling to stay afloat amidst intense competition and more innovative online shops have a bigger advantage and more opportunities for growth than they may realize.
Curation Nation: Benefits of Smart In-Store Presentation
To maximize brick and mortar sales, utilize curation to your benefit. As a small business you have the advantage over bigger stores for a more personal relationship with your customers.
iChinaCo: Importing Made Safe and Easy
In order to keep costs down and prices competitive, over the past few decades many retailers and wholesalers have stared importing products direct from China.
Selling for the Ages: Generational Consumer Insights
Savvy retailers know there is no such thing as one-size-fits-all marketing. Consumers vary by location, education, lifestyle, interests, occupation, age, and more. In other words, shoppers come in all shapes and sizes.
