Browsing: seo

The 2013 State of Inbound Marketing Report, from Hubspot, reveals that companies can benefit by maintaining a blog. By enhancing a firm’s visibility in the marketplace, a blog promotes products, generates leads and establishes industry expertise. Blogs also allow customers a forum to engage with a brand. SEO and social media are also important lead generation avenues. Below are a few statistics about the current state of inbound marketing from the report:

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With more and more consumers shopping online these days, retailers are ramping up spending on search engine marketing (SEM), paying close attention to search engine optimization…

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A few years ago, when the worldwide recession was grabbing the headlines, the way search engines work changed in a way that handed independent retailers, or…

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