Ecommerce continues to grow every day, but there’s something missing amongst all the hype. Since the beginning of time, commerce has been a conversational experience. Businesses have to talk with customers and relate to them in order to make a sale, and according to Michael Perry, Director of Product at Shopify, this conversation “magic sauce” […]
There is no question social media is changing how, when, and why people shop. We discussed these changes in consumer behavior with Satish Kanwar, VP & GM of Channels at Shopify.