A few months ago, I was shopping at a large retailer for a Christmas gift for my wife. My daughter and I talked to one sales associate briefly and she showed us an item we were interested in.
Faster than Black Friday shoppers to the sales rack, 2017 is upon us, and you’ve likely got an eye on things you can improve in the year ahead.
GlobalShop, owned by Emerald Expositions, is a unique trade show that combines retail design, merchandising, shopper-facing technology, and marketing under one roof.
New technologies continue to disrupt the marketplace, making predictions about the future of omnichannel retailing precarious.
Year after year, gift cards are the most requested gift in America.
Offline and online have reached a point where they need to connect to create the seamless shopping experience consumers are demanding.
The U.S. gift, novelty, and souvenir industry includes roughly 24,000 stores with a combined annual revenue of $17 billion, according to First Research.
It’s impossible to go anywhere without seeing people on their cell phones, which means as a retailer, if you’re not on your customers’ phones you are missing out. Follow these tips to make sure all your mobile basics are covered this holiday season
What happened in 2007 rocked the retail world. Consumers started using their new smart mobile devices to find the best solutions for their lifestyle needs.
In the rush to cater to the rising group of Millennials – often called the masters of our Digital Age – many companies have overlooked the value of marketing to Generation X.