More than ever it’s crucial for independent retailers to have an online presence that can be easily utilized by their target consumer audience.
Tapping into the purchasing power of the Millennial generation – roughly defined to include everyone born between 1980 and 2000 – has been a challenge for many retailers.
In retail, social media has become a proving ground for building loyalty, driving traffic and sales, advertising and customer service.
Are you a social media manager at your company? Do you run a small business, and you’re looking for new ways to reach diverse audiences?
Advertisements and valuable content can bring your audience to your website, but what is driving them to your store?
For emerging retailers, remaining relevant in their respective markets can be challenging due to growing competition.
Retail habits are changing. More and more consumers are using their smartphones and tablets to make purchases.
If you are like many small businesses, you have considered marketing through social media, but do not know where to begin, and cannot afford to lose time learning.
The Shop.org Digital Summit is a one-stop-shop for retailers of any size looking to improve and expand their e-commerce presence.
As consumers, we’ve all done it: you Google a new product you’ve heard about and then read the reviews to see what other people think of it.